RADIO MAX is the first live broadcasted shopping-radio in Austria. Combining ZENON MEDIA broadcast automation software and professional hardware solutions of LAWO AG in several studios - RADIO MAX invested into the most advanced techniques for professional radio programs available on the market.

The ZENON DEVICE MANAGER (ZDM) is the key link between ZENON Media's software modules and the LAWO hardware. ZDM introduces flexibility in changing workflows for program production and regionalization on demand. This leads to huge saving potentials in equipment and human resources.

RADIO MAX is not only elevator music in a supermarket but real radio - including live moderation, a news team and line producers going on air with brand new messages. You can hear RADIO MAX in any Billa-, Merkur- and Bipa-store throughout Austria.